Udi is responsible to develop its portfolio companies business in Asia Pacific and Japan. Prior to this role Udi was working at Panaya as their VP of Asia Pacific and Japan , On 2013, Udi established Morphus VC to help young companies develop their business.

Udi started his career over 30 years ago and developed advanced systems for Israeli Defense Force. During 1991, he joined a start-up company, Mercury Interactive and held key executive positions in development, customer support, product marketing and sales. Mercury was acquired by HP at 2006 At HP Software, Udi was one of their Asia Pacific and Japan executives. Between 2006 and 2013, he initiated, planned and successfully executed several business initiatives that turned into new successful revenue streams for HP Software.

Udi holds a B.Sc. Electrical Engineering degree at Ben-Gurion University of the Negev.